For cooks

Write to the home cooks who actually cooked your food.

The newsletter

A channel to people who cooked, not people who watched.

On TikTok and Instagram you reach whoever the feed decides to show. Here you write directly to the home cooks who made your food and said so.

The list builds itself

Every home cook who saved or confirmed they cooked one of your dishes is on it. You never have to ask anyone to subscribe.

You write it inside Kreyva

Text, a dish, whatever you want to say. It lands in their messages, not as a post in a feed.

Their addresses stay with Kreyva

You never see anyone's email. Kreyva delivers it, and every message can be unsubscribed from.

It costs nothing

A cost only appears at the scale of very large sends, and the app asks you then rather than putting a number in front of you now.

No work

Your food is already here. You did not have to bring it.

Kreyva is not asking you for content and has no way to accept any. People share the videos you have already made, and the recipe is drafted from them.

There is no upload flow

A cook at home pastes your link. The dish appears in Kreyva without you lifting a finger, because there is nowhere for you to post even if you wanted to.

Your videos stay yours

A dish in Kreyva is a still frame from the post, and the only way to watch is to open the post on TikTok or Instagram. Kreyva never downloads, stores or re-hosts anything of yours.

The recipe writes itself

AI drafts it from your video and it stays marked as a draft until you confirm it, so nothing is put in your mouth.

Your page

Built by the people cooking your food.

Every dish of yours that someone shared in is gathered on one page, with its own address. Under it sits a section in your name — Alma's Kitchen — for the pans, knives and ingredients you actually cook with.

Nothing about you is public until you claim it. An unclaimed page carries no figures and no ranking — only the dishes people shared in, and a way to tell you they are asking. Claiming is the moment you see who was already there.

Then two numbers appear, side by side: how many saved your recipes, and how many confirmed they cooked them. Cook Rate stays yours alone and never shows on this page.

The kitchen is yours to fill. Every link in it is an ad and says so above the list, before anyone taps — you keep the commission, and Kreyva takes no cut of it.

Your stats

Saves and confirmed cooks, kept apart.

A save means someone intends to cook it. A confirmed cook means they said they made it. The two are never added together, and a confirmed cook is never estimated.

One dish, your stats

Illustrative
  1. preview seen12,400100%
  2. recipe opened4,00032%
  3. saved2,15017%
  4. cooked6005%

Cook Rate

Confirmed cooks divided by unique recipe opens, for this dish. It is private to you, never shown on your dishes and never shown to anyone else.

15%

The same confirmation shows up in the comments. Tips under a recipe carry a quiet mark for people who actually made the dish.

It is also what decides who is on your newsletter list — the people who cooked, at the top.

Reach

Ranked on your food, not your following.

The cooks sit in a row at the top of Explore, and the list behind it is ordered on one of two numbers at a time: recipes saved, or cooks who confirmed they made them. You can read it for everyone, for the cooks you follow, or one country at a time.

Top 10 by saved recipes

Illustrative
  • Tobias KokKreyva@tobias.kok · 1,240 followers1,840 saved · 1,210 cooked
  • Linnea SundKreyva@linnea.bakes · 18,700 followers960 saved · 640 cooked

The cook at the top here has a fifteenth of the following of the one below. She is first because more people saved her recipes. Followers are shown; they never decide the order.

Only claimed cooks are ranked at all. Nothing is published about anyone who has not taken their page — no position, no figures, nothing.

What it costs

It costs you nothing.

No cut, no revenue share, no sponsor slot. Nothing is running yet either: nobody is being charged and nobody is being paid, because the app has not opened.

A creator account is free

Claiming your profile, keeping it, and everything on it costs nothing. There is no tier above it.

Cooking is free for everyone

Recipes, saving, the shopping list and confirming a cook never cost a home cook anything either.

Writing to your cooks is free

The people who made your food are reachable without paying for the privilege.

Your kitchen links are yours

Every link in your kitchen is marked as the ad it is, above the list and again on the link. You keep whatever it earns; Kreyva takes no cut of it.

Kreyva earns from the assistant

Home cooks get a handful of assistant messages a day free, and a subscription lifts that. Not from your food, and not from your voice.

What can be said here

Kreyva

Claim your profile.

The app has not opened yet. Leave your email and we come back to you before it does — one cook at a time, so we can see who is behind the food.

The handle is optional. If you leave one, Kreyva can see your food and get in touch, and it is how we verify cooks properly instead of letting anyone tick a box.

Rather write to a person? info@kreyva.com